Several emerging authors may underestimate the power of a well-designed book cover, which can be useful for demonstrating the contents of the book to the readers.

A book cover is the primary and most crucial aspect of the book’s promotion. It is predominantly a marketing instrument. Its purpose is to fascinate readers to look at the back cover or blurb description, not to narrate a story. If the author has a bigger reach, or if the book is part of a sequel, the book cover also facilitates in shaping the brand image.

Moreover, the book title, author, and genre must be conveyed straightaway to anyone who might actually look at the book cover for less than a a minute. This implies that a book cover artist must take a systematical approach to every component on the book cover; one must comprehend where each piece fits in the design domain.

However, if one is associated with book marketing in a saturated phase, it can be hard-hitting.

As a credible book writer, you aspire your book cover to have a good impact on your target readers. The potential of the book design to encourage sales cannot be exaggerated, and it allows only a limited amount of time to attain that goal.

You must check if your cover has the following design attributes:

Basic Book Cover Trends

Create an Attention-Grabbing Image or Visual Focal Point

Composing an appealing book cover is equivalent to imagination and compliance with design standards. When these two components are banded together in seamless harmony, a book cover will garner attention and boost sales revenue. One has to consider a few crucial aspects in order to accomplish this tremendous goal. To design a flawless book cover, one must ascertain who you are targeting, what story it tells, and what you want to convey to the readers.

The Classic Geometric Patterns

Geometric designs are implicative of the early stages of book marketing, churning out an aesthetic, vintage touch. This design style can be adopted to label quintessential titles as renowned, or to set the book in particular historical era, pressing out a sense of brilliance.

Tap Into Silhouettes

Books function as a clearway for a reader’s imagination to flow freely. In accordance with that concept, book covers play the part of determining an enthralling illustration without creating an intricate visual in the reader’s mind. One way to implement this is by adopting a silhouette. The formation of a character can induce many expressions, from a misplaced element that can give out a deserted feel, to classic Victorian impressions.

Back Cover Design Considerations

Think about the back cover as a promotional apparatus, contributing crucial components related to the content, writer, recognitions received, and featured reviews. Despite the fact that back covers concentrates on written text, design is of the utmost importance.

The designs that appear on the front cover will spread around to the back cover to a certain degree. One must account for some directives for their back-cover design, such as incorporating testimonials.

If one has managed to accomplish some reviews from their reader community or someone in a renowned position in similar writing domain, add a couple of brief descriptions. Make sure to stress upon the recommendations of the person who wrote it.

Fiction Novel Book Designs

If your book is a science fiction, fantasy-oriented, thriller, or post-apocalyptic, you must explore further. You can consider that fiction book cover designs will have plenty of room for imagination and fascination.

You must bear in mind these approaches for composing the ideal fiction book cover. In addition, it is also crucial to know your audience well. A youthful reader will be drawn towards a vastly diverse appeal as opposed to an adult reader.

Contemporary Romance Designs

The romance genre has potentially the most predictable book cover designs compared to other genres. An inspirational author would typically go along with established formula and throw in their own creative finesse in to it. A basic romance book cover design would usually feature the two lovers in the story. To construct a romance book cover, consider determining whether to feature the faces, full body images, or simply a body part such as eyes or face of the main characters on the front cover.

Abstract Book Cover Cesigns

An abstract book cover design has a certain way of conveying the key message across while leaving it on the loose to let the readers be speculative.

There’s practically nothing that defines a book cover besides color palettes and creative compositions. It can liven up a reader’s mood by hinting at a specific idea without overlapping into the obscene. Interconnecting the intricacies of constructing an image, abstract book covers are accustomed to the overtones such as a slightly circular corner or a moderately sharper edge, that can significantly impact the derived essence.  

Self-Help Novel Designs

A non-fictional self-help novel will most likely align with the expectations for other novels in the non-fiction category. The best-selling self-help novels typically have book covers that erupt a sense of connection and trust, even though some authors use the principle of humor. Self-help book cover trends are also generally comprehensible with enlarged titles. Bear in mind that the book title fittingly describes the book’s intent.

Photographic Designs

Photography is an excessively vast domain, comprising elements as far apart as extravagant photoshoots and photojournalistic captures. Consequently, there are various approaches in which photographic images can be used on book covers. An autobiography or memoir can exhibit a polaroid portrait of its author while a literary book might prefer for a more meaningful image.

In Essence

Panning out a captivating book cover design can be one of the most crucial stages in the book marketing process. A book cover design service like Lincoln Writes can facilitate you in composing the book cover design, size, font, overall visual structure, color palette, and assistance with front and back cover content.